These books may be helpful to you throughout the Challenge.
You can find them in the bookstores at CR, HSU, and online.
To run an online search for a book click on the title.
You can find them in the bookstores at CR, HSU, and online.
To run an online search for a book click on the title.
The Successful Business Plan: Secrets and Strategies
By Rhonda Abrams and Eugene Kleiner
Presenting to Win: The Art of Telling Your Story
By Jerry Weissman
The Art of the Start: The Time-Tested, Battle-Hardened Guide
for Anyone Starting Anything
By Guy Kawasaki
The E-Myth Revisited: Why Most Small Businesses Don’t Work and What To Do About It
By Michael E. Gerber
Zag: The Number One Strategy of High-Performance Brands
By Marty Neumier
22 Immutable Laws of Marketing
By Al Ries and Jack Trout
Bankable Business Plans
By Edward Rogoff
The Guide to Business Planning from The Economist
By Graham Friend and Stefan Zehle
By Graham Friend and Stefan Zehle
By Malcolm McDonald